Head of B2B Integrated Campaigns (B2B)

TL;DR

Head of B2B Integrated Campaigns (B2B): Leading the development and orchestration of full-funnel, revenue-driven marketing campaigns with an accent on integrated campaign strategy, ABM orchestration, and holistic search alignment. Focus on driving measurable pipeline and revenue impact through cross-functional integration and data-informed performance optimization.

Location: Hybrid (San Francisco, California, United States). Employees are expected to come into the office 3-days a week.

Salary: $230,000–$275,000

Company

hirify.global is the world’s leading API platform, used by over 45 million developers and 500,000 organizations, including 98% of the Fortune 500.

What you will do

• Develop and execute full-funnel, multi-channel integrated campaigns aligned to revenue goals.
• Partner with the ABM team to build scalable integrated programs supporting named account and segment-based strategies.
• Work closely with SEO and SEM teams to align paid and organic strategy to campaign themes and drive consistent messaging.
• Drive orchestration across digital marketing, content, events, lifecycle, sales enablement, and product marketing.
• Partner with the Head of Marketing Analytics to define campaign performance frameworks and measure influence on pipeline and revenue.
• Lead and develop a high-performing integrated campaigns team, building scalable playbooks and repeatable processes.

Requirements

• 10+ years in B2B marketing, with significant experience in integrated campaigns and demand generation.
• Proven experience owning revenue or pipeline targets.
• Strong ABM experience in mid-market or enterprise environments.
• Deep understanding of paid and organic search integration.
• Experience partnering with analytics teams to drive data-informed optimization.
• Experience leading cross-functional marketing initiatives.
• Work in a hybrid model from the San Francisco Bay Area office 3 days a week.

Culture & Benefits

• Flexible schedule working with a fun, collaborative team.
• Comprehensive benefits including full medical coverage, flexible PTO, and wellness reimbursement.
• Monthly lunch stipend and wellness programs for physical and mental health.
• Frequent team-building events and donation-matching program.
• Inclusive culture focused on transparency, honest communication, and specific goals.