Field Marketing Manager (Marketing)

TL;DR

Field Marketing Manager (Marketing): Drives growth in high-propensity accounts across the US business by developing and executing targeted campaigns and ABM plays. Focus on demand generation, pipeline acceleration, and performance optimization through multi-channel programs and events.

Location: Remote (USA)

Salary: $99,000–$144,000

Company

hirify.global is a headless CMS that enables marketers and developers to create with joy and succeed in the AI-driven content era.

What you will do

• Develop and execute multi-channel field marketing programs for demand generation and pipeline acceleration.
• Identify and prioritize high-propensity accounts in the US market and develop tailored marketing programs using tools like 6sense.
• Collaborate with global campaigns teams to adopt and optimize campaigns, providing feedback on suitability for enterprise demand.
• Plan and execute field marketing events, including webinars, workshops, and user conferences, managing logistics and budgets.
• Develop quarterly rolling 6-month regional marketing plans focused on new logo growth from acquisition to close.
• Track and analyze field activity performance to measure ROI and identify trends, using data insights to optimize strategies.
• Collaborate closely with sales teams and cross-functional teams, communicating effectively with stakeholders at all levels.

Requirements

• 8+ years of experience in field roles, with a focus on B2B technology or software.
• Proven track record of building integrated, multi-channel campaigns that drive measurable pipeline growth, including leveraging partner/channel marketing.
• Expertise in planning and executing online and offline field marketing events.
• Strong understanding of account-based marketing (ABM-at scale) strategies, tools, and tactics.
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Deep understanding of modern marketing tech stacks, including marketing automation platforms, CRMs, and ABM tools.

Culture & Benefits

• Monthly remote work stipend for home internet and electricity costs.
• Home office equipment package (laptop, keyboard, monitor) provided at the start, with an upgrade or co-working space membership after onboarding.
• Sick leave benefit, parental leave, and 25 days of annual leave plus local national holidays.
• Personal development fund for courses, books, conferences, and materials.
• Virtual Stock Option Plan (VSOP).
• Annual international team-building trip, with quarterly and monthly online get-togethers.
• Enjoy flexible schedules in a fully remote company with work-life balance at its core.