Email & CRM Marketing Specialist (CRM)

TL;DR

Email & CRM Marketing Specialist (Marketing): Building, launching, and optimizing highly personalized, data-driven email campaigns for subscription SaaS products with an accent on segmentation, A/B testing, and automated workflows. Focus on driving user activation, engagement, retention, and reactivation through email and omnichannel communications.

Location: You can work from one of our offices in the United States, Poland, Romania or Ukraine, or remotely from many countries. This is a fully remote role with global availability.

Company

hirify.global is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions.

What you will do

• Configure and execute email campaigns using an in-house ESP, including segmentation and A/B testing.
• Build and manage advanced audience segments and multi-step automated workflows.
• Track, analyze, and optimize campaign performance through dashboards and key metrics.
• Own and continuously improve the internal email system to enhance usability, efficiency, and impact.
• Develop data-driven, personalized email strategies that drive engagement and retention.
• Collaborate cross-functionally with Product, Data, Engineering, Marketing, and leadership to align email initiatives with business goals.
• Support the evolution of email marketing into an AI-driven, scalable, and best-in-class function.

Requirements

• 3+ years of experience in email marketing, CRM, or lifecycle marketing.
• Experience working with data, SQL.
• Experience working with HTML and CSS for building, customizing, and maintaining email templates.
• Hands-on experience with an ESP or in-house email system, including campaign setup, segmentation, and A/B testing.
• Strong analytical skills with the ability to track, interpret, and optimize campaign performance.
• Solid understanding of user journeys, behavioral triggers, and lifecycle communication.
• English level B2 or higher.
• Fluency in Ukrainian or Russian language.

Nice to have

• Familiarity with automation and AI-driven tools, or strong interest in applying AI to email marketing.

Culture & Benefits

• Flexible working environment with remote and hybrid options across global teams.
• Competitive compensation, performance-based bonus system, and stock options.
• Investment in professional growth and learning through courses, conferences, and internal mobility.
• Comprehensive health and well-being benefits tailored to each country, including Mental Health Days.
• Family-friendly culture with flexibility for parents and family-oriented initiatives.
• Support for charitable initiatives globally through the hirify.global Care programme.
• Open communication and transparent dialogue at all levels, including Q&A sessions with the CEO.