Team Lead Media (Marketing)

TL;DR

Team Lead Media (Marketing): Overseeing budget allocation and outcomes for all Traditional and Digital Media Marketing activities across two flagship brands in four key European markets, while leading an international team. Focus on leveraging a robust media industry network, driving end-to-end planning, execution, and evaluation of high-impact brand campaigns, and championing data-centric decision making to optimize media investments.

Location: Hybrid, based in Germany (Berlin)

Company

hirify.global is a pioneering team of marketing experts that uses data-driven insights to run efficient performance and brand building marketing for consumer brands across Europe.

What you will do

• Take full ownership of budget allocation and outcomes for all Traditional and Digital Media Marketing activities across key European markets.
• Inspire and lead an international team of 5–6 dedicated marketing professionals, fostering continuous growth and development.
• Drive the end-to-end planning, execution, and evaluation of high-impact, performance-driven brand marketing campaigns across various channels.
• Leverage your robust network within the media industry to uncover and activate effective offline marketing opportunities.
• Elevate brand media strategy by integrating data-driven insights, maximizing traffic generation, and advancing key brand KPIs.
• Champion data-centric decision making by seamlessly connecting media performance metrics with core business data using analytics tools.

Requirements

• 7+ years of progressive experience designing, managing, and optimizing complex online and offline marketing campaigns.
• Proven leadership capabilities including direct management and mentorship of high-performing marketing teams.
• In-depth expertise in the French or German media markets, with appreciation for local cultural and regulatory nuances.
• Advanced analytical and strategic problem-solving skills, with expert-level proficiency in Excel, SQL, or BigQuery.
• Mastery of advanced measurement and attribution methodologies (e.g., media mix modeling, incrementality testing).
• Outstanding communication and presentation abilities in English.

Nice to have

• Fluency in French or German.
• Hands-on experience with DV360 and/or Amazon Video Advertising platforms.

Culture & Benefits

• Working-from-home options, flexible working hours, and 30 days of vacation.
• Dedicated education budget for online courses, conferences, and training.
• Discounts on well-known brands and special offers on used cars.
• Truly international and diverse working environment with over 90 different nationalities.
• Free access to Headspace for mental well-being.