Senior Strategist, Creator/Influencer

TL;DR

Senior Strategist, Creator/Influencer: Leading global creator strategy and developing scalable playbooks for social campaigns across various markets, ensuring cultural nuance and consistent brand framework. Focus on building creator ecosystems for technology brands, translating complex product narratives into culturally relevant storytelling, and identifying cross-market creator trends and innovation opportunities.

Location: Hybrid 3x per week from our Los Angeles (CA) or Brooklyn (Dumbo, NY) offices, USA

Salary: $80,000–$95,000 USD (plus bonus potential)

Company

hirify.global operates globally, serving talent, brands, and properties at the intersection of sports, music, and entertainment through various marketing disciplines.

What you will do

• Lead global creator strategy across regions, ensuring cultural nuance and cohesive brand frameworks.
• Develop scalable global playbooks and toolkits for regional creator program execution.
• Partner with global and regional stakeholders (APAC, EMEA, LATAM, NA) on strategy, measurement, and execution.
• Build creator ecosystems for technology brands, translating complex products into culturally relevant stories.
• Identify cross-market creator trends, platform behaviors, and innovation opportunities.
• Participate in global client meetings, with flexibility for occasional evening work.

Requirements

• Experience working with technology, consumer electronics, or platform brands.
• Proven experience developing strategic playbooks, frameworks, or toolkits for global teams.
• Strong understanding of global social platforms (YouTube, TikTok, Instagram).
• Experience collaborating with cross-cultural teams and navigating regional market nuances.
• Willingness to work occasional evenings to accommodate global client time zones.
• Hybrid attendance required 3x per week from Los Angeles (CA) or Brooklyn (Dumbo, NY) offices.

Nice to have

• Experience leading global or multi-market creator programs.
• Korean language fluency or proficiency.

Culture & Benefits

• Work at the epicenter of sports, music, and entertainment globally.
• Presence in 28 countries and over 70 cities.
• Competitive base salary with bonus potential.
• Commitment to diversity, equity, and inclusion.