Customer Marketing Manager (Transportation)

TL;DR

Customer Marketing Manager (Transportation): Building and developing marketing strategies and messaging for the Transportation segment, focusing on understanding end-customers globally and driving awareness and demand for Axis offerings. Focus on developing effective communication strategies and aligning marketing activities cross-functionally to achieve business objectives.

Location: On-Site in Lund, Sweden

Company

hirify.global is a world leader in network video, creating innovative solutions for improving security and business performance globally.

What you will do

• Build a deep understanding of global end-customers in the Transportation segment.
• Develop the right marketing strategy, messaging, and assets based on customer knowledge.
• Collaborate closely with sales regions and corporate stakeholders as a target customer expert.
• Drive cross-functional initiatives to evolve, align, and optimize marketing activities.
• Play an important role in Axis becoming a more customer-centric company.

Requirements

• Extensive experience from developing target group analyses and marketing strategies.
• Experience from companies with complex offerings and international markets.
• Strong informal leadership and interpersonal skills to lead virtual teams.
• A strong ability to prioritize and structure your work.
• Well-developed business acumen, with relevant sales or business development preferred.
• Fluent language skills in English, both written and spoken.

Nice to have

• Prior experience from working with the transportation industry.
• Structured and analytical mindset.
• Comfortable with leading, driving and presenting projects in a virtual organization.
• Enthusiastic, open-minded, sociable and a great team player.
• Passion for sales & marketing.

Culture & Benefits

• Dynamic environment with spaces crafted to encourage collaboration at the Lund HQ Campus.
• Opportunities for professional growth through continuous learning.
• Collaborative team that values creativity, innovation, and work-life balance.
• Company bonus, Friday cake, wellness allowance, health insurance, and your own Axis bicycle.
• Commitment to inclusion, diversity, and sustainability.