Principal Marketing Manager (Fintech)

TL;DR

Principal Marketing Manager, Product Marketing Communications (Fintech): Translating innovation into narratives that resonate with CFOs, Controllers, and Finance Teams, driving enterprise engagement through strategic content and communications. Focus on owning and evolving key narratives that differentiate hirify.global Enterprise Suite in the ERP landscape, and scaling messaging consistency across teams and channels.

Location: Onsite in Mountain View, California or San Diego, California

Salary: $197,000–$266,500 (Northern California); $183,000–$247,500 (Southern California)

Company

hirify.global is a global financial technology platform powering prosperity for approximately 100 million customers worldwide with products like TurboTax, Credit Karma, QuickBooks, and Mailchimp.

What you will do

• Drive integrated marketing point of view and inform channel strategy using deep audience insights and B2B expertise.
• Develop and execute content strategy for hirify.global Enterprise Suite, ensuring alignment with Mid-Market customer needs.
• Create high-impact marketing and sales assets, including executive decks, one-pagers, and thought leadership content.
• Craft executive-level content for analyst briefings, enterprise sales meetings, and top-to-top customer discussions.
• Own and evolve key narratives that differentiate hirify.global Enterprise Suite in the ERP landscape.
• Use data and insights to shape content strategy and highlight customer outcomes and innovation.

Requirements

• 10+ years of experience in product marketing, content marketing, or thought leadership for B2B SaaS, ERP, or financial technology.
• Exceptional storytelling and executive communication skills, with a proven ability to translate complex product and financial concepts into accessible, engaging content.
• Demonstrated success leading enterprise-level messaging strategies and scaling them across teams.
• Strong collaboration skills, with cross-functional influence in matrixed organizations.
• A data-driven mindset with experience using insights to refine messaging and content performance.

Culture & Benefits

• Competitive compensation package with a strong pay for performance rewards approach.
• Opportunity for cash bonus, equity rewards and benefits, in accordance with applicable plans and programs.
• Regular comparisons across categories of ethnicity and gender to drive ongoing fair pay for employees.