Customer Marketing Lead (Ai)

TL;DR

Customer Marketing Lead (AI): Crafting founder and developer success stories, designing co-marketing programs with high-growth startups, and orchestrating key moments that deepen relationships with technical leaders at our most innovative startup customers across European markets with an accent on customer storytelling and startup ecosystem engagement. Focus on executing engagement strategies that resonate with technical founders, developers, and engineering leaders while navigating the diverse cultural nuances and market dynamics across European tech hubs.

Location: For this role, we expect all staff to be able to work from our London office at least 2 days a week.

Salary: £160,000 - £160,000 GBP

Company

hirify.global’s mission is to create reliable, interpretable, and steerable AI systems.

What you will do

• Develop compelling customer narratives that resonate with EMEA startup audiences and showcase how AI-native companies are building with Claude.
• Define the EMEA startup customer segmentation and tiering framework, mapping accounts from early-stage through growth-stage across European markets to guide advocacy prioritization and resource allocation.
• Design and execute personalized engagement strategies for strategic startup accounts, ensuring programming resonates with technical founders and engineering leaders while addressing regional market dynamics.
• Orchestrate key moments programming including founder dinners, customer speaking opportunities at EMEA conferences, technical workshops, and startup showcase events across key tech hubs (London, Berlin, Paris, Amsterdam, Stockholm).
• Build and manage a regional programming calendar that balances customer advocacy activities with strategic account engagement across the EMEA startup ecosystem.

Requirements

• Have 6+ years of B2B customer marketing experience within SaaS or technology companies, ideally within EMEA markets or with significant EMEA responsibility.
• Have a proven track record building customer advocacy programs from scratch, with demonstrated success in customer storytelling, advocacy program development, and account engagement.
• Have experience marketing to and building relationships with high-growth EMEA startups and technical founders.
• Can speak credibly to technical audiences—understand AI concepts, developer workflows, and technical use cases well enough to identify and tell compelling stories.
• Currently based in EMEA region, and if applicable, willing to relocate to London.

Nice to have

• Have experience building relationships with EMEA VCs, accelerators, or partnering with VC firms to drive portfolio engagement and co-marketing.
• Have previous experience at leading AI companies or marketing AI/ML products specifically.
• Have experience in community building, customer advisory programs, or founder community management.
• Have fluency in additional European languages (French/German).

Culture & Benefits

• We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.
• We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science.
• We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time.