Head Of Growth (Healthcare)

TL;DR

Head Of Growth (Healthcare): Leading acquisition efforts across B2C and laying the strategic foundations for future B2B expansion. Focus on driving conversions through booking optimisation, CRM, CRO, lifecycle and referral strategies.

Location: Hybrid (3 days office in London Hammersmith)

Salary: £80,000–£110,000

Company

Our client is a fast-scaling private healthcare provider with a strong reputation for affordable, expert-led GP services across London.

What you will do

• Own paid acquisition across Google, Meta, YouTube, Bing, and affiliates.
• Drive conversions, not just clicks — booking optimisation is key.
• Build and execute CRM, CRO, lifecycle and referral strategies.
• Create positioning and sales assets to support B2B lead generation.
• Operate hands-on while managing external PPC, SEO and creative partners.

Requirements

• Experience growing a consumer product or service with direct commercial impact.
• Deep fluency in CAC, LTV, payback periods, and unit economics.
• Hands-on PPC/CRM/CRO skills with a sharp eye for conversion levers.
• Ability to execute fast in a lean, high-ownership environment.
• Comfort working in regulated sectors or high-trust B2C industries.

Culture & Benefits

• 15% performance bonus tied to real commercial metrics.
• Equity potential post-probation.
• 26 days holiday + bank holidays.
• 5% pension contribution.
• Private healthcare.
• Report directly to the CEO with full strategic ownership.
• Opportunity to shape the next stage of a mission-driven brand.