B2B Performance & ABM Marketer (SaaS)

TL;DR

B2B Performance & ABM Marketer (SaaS): Leading and growing ABM, paid/organic campaigns, and website CRO to fuel pipeline and drive revenue for an enterprise integration platform. Focus on designing and executing industry and ICP-tier campaigns, optimizing conversion rates, and leveraging data to show marketing's impact on revenue.

Location: Must be based in Sweden, Finland, or the Netherlands or willing to relocate to one of these locations. Regular quarterly offsites and twice-yearly Sales Kick-Offs are required.

Salary: approx. €6,000–€7,500/month

Company

hirify.global is a rapidly growing European low-code integration platform recognized in the Gartner® Magic Quadrant™ for Integration Platform as a Service.

What you will do

• Design and execute industry and ICP-tier ABM campaigns across multiple channels, aligned with sales.
• Take ownership of paid media (LinkedIn, Google, Bing) and organic strategy with a focus on CAC and conversion.
• Lead website optimization with a focus on buyer journeys, messaging, and conversion rates.
• Build workflows and signal-based strategies alongside RevOps to support sales outbound efforts.
• Own tracking, dashboards, and reporting to drive decisions and show marketing’s impact on revenue.

Requirements

• 6+ years in B2B performance or demand generation roles, ideally in B2B SaaS.
• Proven track record in ABM campaign success and collaboration with sales.
• Experience with paid media management and campaign optimization.
• Hands-on experience with website CRO, landing pages, and funnel analytics.
• Proficiency with CRM and marketing automation (HubSpot).
• Excellent written and spoken English.
• Must be based in Sweden, Finland, or the Netherlands, or willing to relocate to one of these locations.

Nice to have

• Experience in integration tech (iPaaS, API management, automation).
• Familiarity with AEO/SEO, A/B testing tools, or tools like Storylane.
• Interest in AI-driven marketing technologies.

Culture & Benefits

• Competitive fixed salary and benefits.
• Engaging role with professional growth opportunities in an innovative environment.
• Collaborative culture with low hierarchy, trust, freedom, and flexibility.
• Flexible working times and hybrid work options.
• Quarterly team offsites and twice-yearly Sales Kick-Offs for team alignment.

Hiring process

• Approximately four discussions, including with People Integrator, CMO, Marketing team member, and CRO.
• Includes a case study and reference checks.