Senior/Staff Product Manager (Marketing Tech)

TL;DR

Senior/Staff Product Manager (Marketing Tech): Optimizing web acquisition funnels for multiple brands, increasing SEO visibility, and enhancing user experience. Focus on connecting stakeholder needs and user insights to drive the success of all brands, owning the Acquisition Domain alongside Marketing and Engineering.

Location: Primarily an on-site role, requiring at least 80% presence per week. On-site availability on Mondays and Thursdays for team meetings is particularly beneficial. We provide visa sponsorship for those eager to join from outside of Germany.

Company

hirify.global is a digital advertising partner for offline businesses, supporting retailers in their marketing activities and helping them find a new audience.

What you will do

• Take end-to-end ownership of business outcomes within the “Acquisition Domain” on web for multiple brands.
• Collaborate with Engineering, Designers, and stakeholders with focus on SEO.
• Translate strategy into clear, prioritized tactics that inform roadmaps, initiatives, epics, and user stories.
• Identify and prioritize opportunities through data analysis and user/market research.
• Support the Inbound Marketing team by onboarding them to internal tools and optimizing workflows through automation and process improvements.
• Define and monitor KPIs across the acquisition funnel, ensuring a consistent view of progress, impact, and opportunities for improvement.

Requirements

• Proven experience in driving user acquisition, particularly on large-scale platforms that rely on SEO for traffic generation.
• Understanding of the functionality of common Marketing Technologies (e.g. Google Search Console, Screaming Frog, Adjust, Sistrix, or similar).
• Comfortable working in an iterative, experiment-driven environment; able to adapt plans quickly based on learning and outcomes.
• Ability to base decisions on data, define measurable goals, and track outcomes across the acquisition funnel.
• Fluent in English; German and French are a plus.

Culture & Benefits

• Strong support for your professional development, backed-up by a feedback culture.
• Opportunity to engage in projects that promote sustainability, environmental development and the impact on our planet.
• Policy that allows for up to 20% mobile work within Germany, and the option to work from abroad.
• Modern office with Zen Rooms, fully equipped gym, and a roof terrace for social events.
• Free lunch at a nearby partner restaurant, as well as free hot and cold drinks, fruit, varied and healthy breakfasts, and other snacks at the office.