Product Marketing Manager (EdTech)

TL;DR

Product Marketing Manager (EdTech): Developing and testing new funnels and user acquisition strategies for a company building products to improve relationships with an accent on R&D projects and marketing strategy development. Focus on analyzing user behavior, finding problems and opportunities, and conducting A/B tests.

Location: Kyiv, Lviv, Warsaw

Company

hirify.global is a Ukrainian venture builder that builds international tech businesses.

What you will do

• Develop and test new user acquisition funnels and strategies.
• Participate in R&D projects from business idea generation to scaling.
• Analyze user behavior to identify problems and opportunities, and test ideas based on data.
• Conduct A/B tests of funnels, audiences, and strategies.
• Participate in building the marketing strategy with the Growth team.

Requirements

• Strong analytical skills and systemic thinking.
• Entrepreneurial mindset, comfortable working in an environment of uncertainty, where you need to create from scratch.
• Creativity and interest in experiments.
• English level Upper-Intermediate or higher.

Nice to have

• 1+ year of experience in performance marketing (Growth, Product Marketing, Creative Marketing/Production), or analytics.
• Experience with subscriptions and mobile applications.
• Deep understanding of performance marketing and how acquisition is related to the product and funnels.

Culture & Benefits

• 8 infrastructure teams that help businesses close any issues: from recruiting and communications to finance and legal issues.
• Community of founders who have already launched more than one business and can share practical experience.
• Internal clubs in professional areas: marketing, development, finance, recruiting.
• Trainings, courses, conference attendance.
• Medical insurance, corporate doctor.