Senior Director, International Marketing (GameDev)

TL;DR

Senior Director, International Marketing (Gaming): Defining the long-term vision, operating model, and execution framework for International Publishing across EMEA, APAC, and LATAM with an accent on global brand consistency and culturally resonant activations. Focus on building operational rhythms for rapid decision-making and leading a high-performing international marketing organization.

Location: Must be based in Cary, United States

Company

hirify.global is a product company with 46 studios globally, known for making award-winning games and engine technology like Unreal Engine.

What you will do

• Set the global vision and operating model for International Publishing, defining regional priorities and resource allocation across EMEA, APAC, and LATAM.
• Drive global-to-local alignment, ensuring brand consistency while empowering regions for culturally resonant activations.
• Build operational rhythms and insight loops for rapid decision-making and high-impact campaign execution.
• Lead and develop a high-performing international marketing organization, overseeing regional Leads and fostering cross-regional collaboration.
• Serve as a senior connective leader across Product, Partnerships, Communications, Legal, and Finance to ensure strategic alignment.

Requirements

• 15+ years of experience leading international marketing or publishing organizations at scale, with proven success across multiple regions (EMEA, APAC, and LATAM).
• Track record of setting vision and driving long-term strategy in dynamic, high-growth consumer industries, ideally games, media, technology, or entertainment.
• Deep expertise in global and regional alignment, with the ability to translate cultural insights into global frameworks while ensuring brand consistency.
• Experience working in companies with complex business models and rapidly shifting priorities.
• Strong cross-functional leadership skills, with the ability to drive influence through executive leadership toward unified global outcomes.

Culture & Benefits

• 100% company-paid medical, dental, and vision HRA premiums for employees and dependents.
• 401k with competitive match.
• Robust mental well-being program through Modern Health, providing free therapy and coaching.
• Unlimited PTO and sick time.
• Paid sabbatical after 7 years of employment.
• Collaborative, welcoming, and creative environment with a focus on innovation.