CPM and Pop Ad Networks Media Buyer (iGaming)

TL;DR

CPM and Pop Ad Networks Media Buyer (iGaming): Planning, buying, and optimizing programmatic and native advertising campaigns for the iGaming industry with an accent on maximizing acquisition and ROI, managing budgets, and aligning messaging. Focus on analyzing campaign data, fine-tuning strategies to meet KPIs like CPA, CPL, and ROI, and staying updated with industry trends.

Location: Hybrid in Athens, Greece, with one remote day per week. Remote work is an option for candidates based in Europe outside of Greece.

Company

hirify.global is hiring for a client who is one of the most successful and fast-developing brands in the iGaming industry.

What you will do

• Plan, buy, and optimize programmatic advertising campaigns tailored for the iGaming industry.
• Lead the strategy, execution, and performance optimization of native ad campaigns.
• Work with Ad Networks to execute new user acquisition and retargeting efforts.
• Analyze campaign data and fine-tune strategies to meet KPIs like CPA, CPL, and ROI.
• Manage and forecast budgets while delivering performance.

Requirements

• 2+ years of experience in programmatic media buying and native advertising, preferably in the iGaming industry.
• Comfortable working with Ad Networks and platforms like Exoclick, Kadam, Trafficjunkie, Adcash, and similar.
• Proven ability to launch and scale native campaigns with strong performance.
• Strong analytical mindset and confidence working with performance data.
• Fluency in English, both written and spoken.
• Deep understanding of audience segmentation and targeting.

Culture & Benefits

• Competitive salary with an annual review and KPI-based bonus system.
• Opportunities for rapid growth within the company.
• Hybrid work policy (one remote day per week) and a modern, comfy office.
• Corporate events and team-building activities.