Strategic Consultant

TL;DR

Strategic Consultant (CRM): Leading strategic projects to design CRM roadmaps and customer lifecycle strategies, shaping business transformation initiatives for a portfolio of clients. Focus on driving measurable impact through data-driven insights, developing hypotheses and testing roadmaps, and evolving CRM engagement sophistication.

Location: Must be based in the UK (no sponsorship available at this time) with willingness to travel for client engagements as required.

Company

hirify.global is a global marketing tech company, recognized as a Leader by Forrester and a Challenger by Gartner, known for its customer-centric, data-driven marketing programs.

What you will do

• Lead strategic projects for a client portfolio, designing CRM roadmaps and customer lifecycle strategies.
• Assess clients’ CRM maturity, define frameworks, and operating models to elevate engagement sophistication.
• Serve as the primary client contact across EMEA (and potentially global accounts), facilitating workshops and strategy sessions.
• Lead end-to-end project planning and delivery, coordinating across internal and client teams.
• Translate analytical findings into actionable CRM activation plans, including segmentation strategies and personalization logic.
• Develop hypotheses and testing roadmaps, overseeing A/B and multivariate experimentation strategies.

Requirements

• Bachelor’s degree in Business, Economics, Marketing, Communications, or related field.
• 3+ years of CRM, lifecycle marketing, or marketing strategy experience, or experience in professional services/consulting roles.
• Proven track record of developing and implementing CRM or marketing strategies and influencing cross-functional stakeholders.
• Strong analytical skills with the ability to work with complex datasets and generate actionable business insights.
• Excellent written and verbal communication skills, including the ability to present complex ideas clearly to senior leadership.
• Experience managing clients or vendors and leading cross-functional global teams effectively.
• Must be eligible to work in the UK (no sponsorship available at this time).

Nice to have

• Relevant industry experience in gaming, finance, retail, or e-commerce.
• Experience working with or for CDPs, MMHs, or ESPs (e.g., Bloomreach, Adobe, Salesforce).
• Experience with Business Intelligence tools (e.g., Power BI, Tableau).

Culture & Benefits

• Guaranteed career growth with 2 of every 3 managers promoted from within.
• Opportunity to mentor junior team members and contribute to Professional Services methodologies.
• Collaborate with leadership and cross-functional teams on commercial and strategic activities.
• Represent hirify.global in internal and external events, sharing thought leadership.
• Work in a dynamic, data-driven environment.