Product Marketing Manager (Self-Discovery App)

TL;DR

Product Marketing Manager (Self-Discovery App): Conducting market and user research to identify opportunities and generate product growth hypotheses, with an accent on designing, running, and analyzing A/B tests to validate hypotheses. Focus on quickly learning and leveraging internal low-code automation tools for accelerating user journey development and launch.

Location: Remote

Company

hirify.global is a company developing Testora, a self-discovery app that helps users explore and analyze their personality, intelligence, relationships, and career strengths through engaging tests.

What you will do

• Conduct market and user research to identify opportunities.
• Generate and prioritize product growth hypotheses.
• Design, run, and analyze A/B tests to validate hypotheses.

Requirements

• 1+ years of experience in a fast-paced environment (exceptional candidates with less experience will also be considered).
• Strong problem-solving skills, including identifying root causes and implementing solutions.
• Strong analytical skills, comfortable with product metrics, data-driven hypotheses, and spreadsheets.
• Ability to quickly learn and leverage internal low-code automation tools for user journey development and launch.
• English: B2+ proficiency required.

Nice to have

• Entrepreneurship experience.
• Degree from a top university.
• Interest in human psychology.