Activation Manager (Advertising)

TL;DR

Activation Manager (Advertising): Overseeing the full lifecycle of campaign management and ensuring service excellence in activation for a portfolio of clients with an accent on driving testing strategy and contributing to forecasting. Focus on troubleshooting complex technical issues, ensuring financial accuracy, and communicating campaign insights.

Location: Hybrid (London, UK) and requires individuals to have the right to work in this location.

Company

hirify.global is WPP’s global media collective, using creativity to build better futures and bringing platforms, people, and partners together for limitless opportunities for growth.

What you will do

• Oversee the full lifecycle of campaign management for client portfolios.
• Act as the final approval point for campaigns and drive testing strategies.
• Contribute to forecasting and provide technical recommendations to achieve campaign goals.
• Serve as the primary activation contact for development teams and communicate campaign insights.
• Troubleshoot using technical expertise and coordinate with senior members to resolve complex issues.
• Ensure financial accuracy across the campaign portfolio and oversee reporting.

Requirements

• Experience in Advertising Operations, Programmatic Trading, or Campaign Management.
• Familiarity with multiple DSPs; exposure to SSPs is advantageous.
• Deep understanding of the online advertising industry, including ad targeting and optimisation.
• Proficiency in Excel and strong analytical skills.
• Exceptional communication skills for technical and non-technical audiences.
• Ability to manage expectations, work at a fast pace, and build strong colleague relationships.

Culture & Benefits

• Hybrid work approach, with teams in the office around four days a week.
• Opportunities to tap into the global hirify.global & WPP networks for growth.
• Employee resource groups and frequent in-office events.
• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off and employee mental health awareness days.
• Commitment to fostering a culture of respect and equal opportunities.