Senior Direct Marketing Strategist

TL;DR

Senior Direct Marketing Strategist: Onboarding and supporting clients using Direct Marketing Services (DMS) while also serving as a strategic expert in lifecycle marketing, email marketing, and direct response. Focus on enhancing campaign planning, testing methodologies, and providing performance analysis and best practices.

Location: Remote - United States

Salary: $75,000 - $85,000

Company

Scorpion is the leading provider of technology and services helping local businesses thrive.

What you will do

• Lead the strategy, development, and optimization of multi-channel campaigns (email, SMS, direct mail), including segmentation and A/B testing.
• Partner with internal teams to guide messaging, targeting, and design for email, SMS, and direct mail campaigns.
• Track and analyze campaign performance metrics and provide timely reporting and insights to leadership.
• Identify opportunities to enhance campaign effectiveness and client experience.
• Review and refine campaign content through editing, proofreading, and occasional copywriting.
• Serve as the go-to expert for complex lifecycle marketing challenges.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field — or equivalent experience.
• 4+ years of experience in direct or lifecycle marketing.
• Strong proficiency with marketing automation tools, including ServiceTitan Marketing Pro or similar platforms.
• Analytical, data-driven approach with experience using performance metrics.
• Exceptional written and verbal communication skills.
• Client-centric mindset with proactive engagement and strong problem-solving skills.

Culture & Benefits

• 100% employer-paid medical, dental, and vision insurance.
• Flexible paid time off.
• Paid parental leave.
• Paid cell phone and service.
• Remote office allowance.
• Professional development and development courses.