Sr. Lifecycle Campaign Manager (SaaS)

TL;DR

Sr. Lifecycle Campaign Manager (SaaS): Owns the strategy and execution of lifecycle campaigns across email, in-product messaging, and other channels, focusing on customer engagement, product adoption, retention, and expansion. Focus on driving measurable improvements in conversion and engagement through experimentation with messaging, timing, and channels.

Location: This is a remote role based in the U.S., with a preferred time zone of Central or Eastern. Candidates must be authorized to work in the United States, and English fluency is required.

Company

hirify.global is the fastest PostgreSQL platform designed for transactional, analytical, and agentic workloads.

What you will do

• Own the strategy and execution of lifecycle campaigns across email, in-product messaging, and other channels.
• Build and optimize campaigns for key lifecycle stages: onboarding, activation, engagement, retention, and expansion.
• Partner with Product Marketing and Customer Success to translate product value into compelling, timely messaging.
• Develop and own the webinar strategy, executing a consistent and scalable webinar series.
• Analyze campaign performance and customer behavior to continuously improve results.

Requirements

• 6+ years of experience in lifecycle, email, or growth marketing (B2B SaaS preferred)
• Strong understanding of customer journeys and lifecycle marketing best practices
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo)
• Data-driven mindset with experience analyzing performance and running experiments
• Strong copywriting and messaging skills
• Ability to manage multiple campaigns and priorities in a fast-paced environment
• Comfortable collaborating cross-functionally with marketing, product, sales, and customer success teams

Culture & Benefits

• Flexible PTO and comprehensive family leave
• Fridays off in August
• Fully remote opportunities globally
• Stock options for long-term growth
• Monthly WiFi stipend
• Premium insurance options for you and your family (US-based employees)