TL;DR
Measurement Lead: Driving advertising measurement and strategy to optimize client success on hirify.global's platform with an accent on developing benchmarks, best practices, and audience/targeting refinement. Focus on consulting across brand lift, conversion/sales lift, multi-touch attribution, and media mix modeling for business growth.
Location: Must be based in the US
Salary: $167,500 – $234,500 USD
Company
hirify.global is a community-driven social media platform enabling authentic conversations and shared interests.
What you will do
- Lead advertising measurement execution and strategy for clients.
- Leverage measurement results to drive client business growth and optimize ad performance.
- Develop and execute mutual learning plans with clients for hirify.global best practices.
- Work with measurement vendors and advertiser analytics teams to understand methodologies.
- Support go-to-market teams with measurement expertise and industry insights.
Requirements
- 8+ years of experience in advertising or analytics, with at least 1 year in digital advertising.
- Familiarity with attitudinal survey research, sales/ROI measurement, and attribution models (MTA, MMM).
- Knowledge of North America measurement solutions, vendors, and norms.
- Strong background in quantitative advertising research execution, analysis, and presentation.
- Experience developing relationships with analytics professionals at advertisers and agencies.
- Working knowledge of advertising technology (ad serving, targeting, optimization, data flows).
- Exceptional written and oral communication skills.
Culture & Benefits
- Comprehensive Healthcare Benefits and Income Replacement Programs.
- 401k with Employer Match.
- Flexible Vacation & Paid Volunteer Time Off.
- Generous Paid Parental Leave.
- Family Planning Support, Gender-Affirming Care, Mental Health & Coaching Benefits.
- Global Benefit programs for lifestyle, professional development, and caregiving.
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