Sales Development Representative - LoyaltyPlay

TL;DR

Sales Development Representative (AdTech/Mobile Gaming): Driving qualified pipeline and securing net-new business opportunities with top-tier mobile app publishers with an accent on strategic account research, multi-channel outbound prospecting, and value-driven messaging. Focus on understanding prospect monetization stacks, managing CRM activities, and collaborating with Account Executives to ensure seamless lead handoffs.

Location: Hybrid in Montreal or Toronto, ON, Canada (2 days/week in-office)

Company

hirify.global is the #1 loyalty app for mobile gamers, built to reward players for their time and money spent within games.

What you will do

• Strategically research and identify high-potential mobile app publishers, focusing on key decision-makers.
• Execute high-volume, multi-channel outreach using cold email, LinkedIn Sales Navigator, and cold calling.
• Articulate the clear value proposition of LoyaltyPlay to drive supplemental revenue and improve user LTV.
• Utilize CRM (e.g., Salesforce) to log activities, manage opportunities, and accurately track progress.
• Conduct initial discovery and qualification calls to understand prospects' monetization stack, goals, and pain points.
• Work closely with Account Executives to define territory priorities, refine playbooks, and ensure high-quality handoff of Sales Qualified Leads.

Requirements

• Experience: 6+ months in a high-volume Sales Development, Lead Generation, or Business Development role, preferably in SaaS, AdTech, Mobile Gaming, or related B2B technology.
• Understanding of performance marketing, mobile monetization methods, and user LTV.
• Proven ability to meet or exceed monthly quotas for booked meetings/SQLs.
• Exceptional written and verbal communication skills; ability to craft highly personalized messages.
• Proficiency in CRM software (e.g., Salesforce) and sales engagement tools (e.g., Outreach, Salesloft).
• A persistent, results-oriented mentality, coupled with the ability to handle objections and maintain motivation.

Culture & Benefits

• A welcoming and fun work environment with team lunches, game nights, and company-wide events.
• Culture deeply rooted in growth, upheld by a team of smart, dynamic, and enthusiastic people.
• Utilization of data to constantly learn, improve, and adapt.
• An environment where everyone is encouraged to share ideas, push boundaries, and take calculated risks.
• Hybrid work model requiring 2 days/week in-office in Toronto or Montreal.