Web Strategy Specialist

TL;DR

Web Strategy Specialist: Managing the entire lifecycle of web projects from gathering requirements and pitching design ideas to ensuring project milestones are met, leveraging AI tools to craft content, and collaborating with designers. Focus on web architecture, SEO strategy, and client interaction to deliver exceptional websites.

Location: Toronto, Ontario

Salary: 65k CAD

Company

hirify.global’s employees share a very important mission and goal: helping small businesses grow and thrive.

What you will do

• Meet with clients to gather web requirements, understand their goals, and pitch design ideas effectively, serving as the primary point of contact.
• Ensure websites are planned with a clear understanding of best practices in navigation, structure, and user experience.
• Use AI tools to draft compelling, accurate website content tailored to each client’s needs and implement a basic SEO strategy.
• Act as the liaison between clients and the design team to ensure project progress aligns with expectations and deadlines.
• Manage timelines, feedback loops, and final deliverables.
• Ensure that the end product aligns with the client’s vision and maintains high standards of functionality and aesthetics.

Requirements

• Experience in client-facing roles, preferably in web or digital projects.
• Strong understanding of web architecture and best practices.
• Basic knowledge of SEO principles and tools.
• Excellent communication and presentation skills.
• Ability to manage multiple projects and meet deadlines.
• A keen eye for design and an appreciation for high-quality visuals (though no design work is required).

Nice to have

• Familiarity with content creation tools, particularly AI-driven platforms.
• Experience in project management or coordination is highly preferred.

Culture & Benefits

• Paid time off and paid provincial holidays to facilitate strong work-life balance.
• Paid parental leave that provides employees with support and flexibility as they grow their families.
• Extensive benefit options including healthy lifestyle reimbursement, private pension matching, healthcare benefits, etc.
• Culture Crew and Emerging Leader programs to foster employee leadership development, inclusivity, and connection through year-round trainings and events.