Senior Marketing Manager (AI)

TL;DR

Senior Marketing Manager (AI): Translating market and buyer understanding into effective marketing execution and revenue impact, with an accent on integrated campaigns, demand generation, and product messaging. Focus on developing a strong point of view on buyers, applying AI for increased speed and effectiveness, and driving pipeline growth through innovative campaigns.

Location: Remote (UK) with regular travel to London required. Must have permanent right to work in the UK.

Company

hirify.global is a human risk management platform helping organisations reduce cyber risk driven by human behaviour.

What you will do

• Plan and deliver integrated marketing campaigns across content, digital, and events.
• Drive demand generation programmes that create qualified pipeline and measurable ROI.
• Work with sales to translate revenue goals into lead and opportunity targets.
• Develop and evolve clear positioning and messaging grounded in buyer insight.
• Coordinate agencies and freelancers to support execution and maintain quality.
• Track performance across channels, report on results, and optimise based on data.

Requirements

• Experience turning market insight into clear messaging, outbound execution, and pipeline impact.
• Strong grasp of B2B buyer behaviour with the ability to quickly build insight.
• Ability to zoom out to see the big picture and zoom in for detailed execution.
• Confidence with building systems, workflows, and processes from scratch.
• A commercial mindset and a data-driven approach to prioritisation and optimisation.
• Strong project management skills and the ability to run multiple campaigns at once.
• Must have permanent right to work in the UK.

Nice to have

• Experience in growth marketing, outbound marketing, or demand generation in a B2B technology environment.
• Proficiency with core tools such as HubSpot and Google Analytics.
• Security experience is a plus.

Culture & Benefits

• Work closely with the CEO, sales, product, and leadership.
• Emphasis on learning speed, ownership, and outcomes.
• Support from marketing agencies and freelancers.
• Opportunity for real responsibility and close exposure to leadership.
• Clear link between your work and company growth.