TL;DR
Head Of Social (HealthTech): Developing and leading hirify.global's social media strategy across various platforms with an accent on accelerating channel growth, engagement, and brand awareness. Focus on identifying trends, creating powerful content, leading creative campaigns, and driving performance optimization for a health tech brand.
Location: Hybrid role based in London, UK
Company
hirify.global is a health tech company founded in 2018, transforming health with a cutting-edge platform integrating diagnostics, medication, supplements, digital programs, and doctor consultations.
What you will do
- Develop and lead hirify.global’s social media strategy across Instagram, Facebook, LinkedIn, YouTube, and TikTok.
- Set KPIs and growth targets for follower growth, engagement, and brand awareness.
- Create engaging, shareable content and build a vibrant community.
- Partner with creative leadership to develop and brief social-first campaigns.
- Manage agency partners to deliver high-quality, on-brand content.
- Report weekly on performance with actionable insights and strategic recommendations.
Requirements
- 8+ years experience developing and executing social media strategies for consumer brands.
- Proven track record of significantly growing social channels and engagement.
- Strong strategic thinking with the ability to translate business goals into compelling social-first campaigns.
- Experience managing agencies and creative partners.
- Deep knowledge of platform algorithms, trends, and best practices across Instagram, TikTok, YouTube, and LinkedIn.
- Confident communicator who can influence stakeholders.
Nice to have
- Experience in fast-growth startups or health tech environments.
- Background in zero-to-one brand building or transformation projects.
- Hands-on content creation skills (copywriting, basic design, video editing).
- Familiarity with social management tools like Planable, Sprout, Sprinklr, or Hootsuite.
Culture & Benefits
- Share options.
- 25 days holiday, plus bank holidays (increasing to 30 with tenure).
- Health insurance with Vitality.
- Enhanced maternity and parental leave, nursery benefit via YellowNest.
- Flexible working options, including a dog-friendly office in Farringdon.
- Personal training and development budget via Learnerbly.
- Wellhub membership for access to over 2,000 locations in the UK.
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