Assistant Marketing Manager (CRM)

TL;DR

Assistant Marketing Manager (CRM): Managing CRM Marketing for Borrowing, Homes and Transport throughout the Customer Lifecycle Management funnel, running execution and coordination of marketing campaigns. Focus on optimizing campaigns, scaling automated programs, and maintaining high standards in implementation.

Location: Hybrid, requiring at least two days per week (40% of time) at one of the office sites in Bristol, Chester, Halifax, or Edinburgh, United Kingdom.

Salary: £39,825–£44,250

Company

hirify.global is a financial services group focused on building the future of finance and helping Britain prosper.

What you will do

• Manage CRM Marketing for Borrowing, Homes and Transport throughout the Customer Lifecycle Management funnel.
• Effectively run CRM campaigns, deliver against key objectives, and optimise performance and automation.
• Run ongoing 121 acquisition-to-retention programs, scaling successful new campaign work.
• Stay on top of marketing trends, data, and technology to continuously experiment and improve.
• Maintain high standards in the implementation of all campaign work to achieve target outcomes.
• Demonstrate a culture of stellar collaboration, communication, and focus to enable pace of change.

Requirements

• Experience delivering CRM plans that optimise audience, channel, cadence, and content across paid, owned, and earned channels.
• Proven experience assisting the delivery of multi-channel CRM campaigns safely and compliant to FCA rules, particularly 121 email.
• Advocacy for agile ways of working.
• Experience managing budgets, workflows, and risks associated with marketing plans, including using tools like JIRA and Workfront.
• Demonstrates outstanding collaboration with peers and colleagues across teams.

Culture & Benefits

• Work for a purpose-driven organisation helping Britain prosper.
• Inclusive environment that values diversity and belonging.
• Generous pension contribution of up to 15%.
• Annual performance-related bonus and share schemes.
• Flexible benefits package, including discounted shopping.
• 28 days’ holiday plus bank holidays.
• Range of wellbeing initiatives and generous parental leave policies.