Marketing Manager (Sports Tech)

TL;DR

Marketing Manager (Sports Tech): Planning and executing global campaigns that drive adoption of the hirify.global Pro Suite across elite football teams, focusing on embedding the products into the workflows of elite clubs. Focus on retention and acquisition plans, aligning with stakeholders in Product, Customer Success, Sales, and Support to improve the customer journey, and coaching a small team of marketers.

Location: This role requires 3 days in the office per week, so we're currently considering candidates who live within a commuting distance of our offices in Leeds.

Salary: £48,000 - £80,000 GBP

Company

hirify.global is a company helping teams from all over the world see their game differently through products that make it easier for coaches and athletes at any level to capture video, analyze data, share highlights and more.

What you will do

• Lead global campaigns, creating retention and acquisition plans to be adopted by team members worldwide.
• Collaborate across disciplines, partnering with stakeholders in Product, Customer Success, Sales, and Support to align the go-to-market process.
• Coach and empower a small team of marketers, providing coaching and feedback during campaign development.
• Prioritize initiatives based on company goals and ensure the team is maximizing both time and budget ROI.
• Maintain technical proficiency in Pro Suite and stay on top of industry trends to help the team improve its craft.

Requirements

• Football industry expert. Strong understanding of elite football environments and how clubs operate across recruitment, analysis and performance.
• Strategic marketer with 5–7 years of experience planning and executing retention-focused campaigns, using data to define KPIs and evaluate performance.
• Collaborative leader comfortable working cross-functionally, with a proven track record of coaching junior team members or managing complex projects.
• Customer-centric communicator who can turn customer insights into practical marketing actions and speak the language of our users fluently.

Nice to have

• SaaS or sports tech background with experience in a fast-paced environment, ideally promoting integrated product suites.
• Lifecycle marketing experience, familiar with using product usage data and customer engagement metrics to drive lifecycle strategies.
• Global mindset with experience working with diverse teams and understanding the nuances of marketing to different global football regions.

Culture & Benefits

• Champion work-life harmony with flexible vacation time, company-wide holidays and timeout days, and remote work options.
• Guarantee autonomy with an open, honest culture and trust in employees from day one.
• Encourage career growth through professional development resources and opportunities.
• Provide an environment to help you succeed, whether at the office or working remotely, with the tech needed to do your best work.
• Support your wellbeing with medical and retirement benefits (depending on location), Employee Assistance Program, and employee resource groups to support your mental health.