TL;DR
Field and Channel Marketing Manager (AI): Owning the planning and execution of regional and partner-driven demand generation programs in France with an accent on generating qualified pipeline, accelerating deal velocity, and building brand visibility. Focus on tailoring multi-channel campaigns to regional needs, aligning with sales, and optimizing performance through data analysis.
Location: Remote from France
Company
hirify.global is a cybersecurity company that builds applied AI systems for enterprise security.
What you will do
- Drive net-new and expansion pipeline generation aligned to regional revenue targets through multi-channel marketing programs.
- Plan and execute integrated campaigns, including digital, events, email, ABM, and webinars, tailored to regional markets and buyer personas.
- Partner with regional sales leadership and SDRs to define campaign priorities and ensure strong lead handoff processes.
- Track and analyze campaign performance and funnel metrics to optimize based on insights and provide regular stakeholder reporting.
- Manage field events, sponsorships, executive programs, and third-party partnerships to increase engagement.
- Collaborate with corporate marketing, product marketing, digital, content, and partner teams to align messaging and amplify programs.
Requirements
- 5–8 years of experience in B2B demand generation or revenue marketing roles, preferably in high-growth SaaS or cybersecurity.
- Proven success generating pipeline aligned to sales goals at a regional or segment level.
- Deep understanding of full-funnel demand generation tactics and their measurement.
- Hands-on experience with tools such as Salesforce, Marketo (or similar MAP), and ABM platforms like 6sense, Demandbase, or Terminus.
- Strong communication and relationship-building skills, particularly with sales stakeholders.
- Ability to thrive in a fast-paced, collaborative environment with shifting priorities.
Nice to have
- Experience in cybersecurity or adjacent technology sectors.
- Familiarity with marketing performance dashboards and ROI modeling.
- Past experience launching integrated partner co-marketing initiatives.
- Understanding of regional market nuances and localization best practices.
Culture & Benefits
- hirify.global is an equal opportunity employer.
- Focus on secure hiring practices, including video interviews and applicant identity validation.
- Commitment to protecting applicant privacy throughout the recruitment process.
Hiring process
- Video interviews and applicant identity validation at various stages.
- Pre-employment checks must be successfully completed for a final offer.
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