Marketing Manager (Taiwan)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Marketing Manager (Consumer Brands): Leading marketing strategy and execution for in Taiwan with an accent on driving brand awareness, sales, and integrating the brand into pop culture. Focus on crafting social-first strategies, building influential partnerships, and amplifying stories through earned media with a local market understanding.
Location: Must be based in Taiwan
Company
exists to make tech feel exciting again, building a technology company focused on design, emotion, and human creativity.
What you will do
- Lead the Taiwan marketing team and pioneer brand resonance with a new generation in Asia.
- Co-own business goals and collaborate with leadership to achieve company objectives.
- Manage Taiwan's marketing budget and be responsible for marketing performance.
- Own Taiwan’s marketing initiatives (Influencer Marketing, PR, Events, Social/Digital, Advertising, Offline) to drive brand awareness and sales.
- Align regional initiatives with global objectives, ensuring cohesive branding and partner satisfaction.
- Monitor and report on campaign effectiveness, adjusting strategies as needed.
Requirements
- Relevant marketing experience with consumer brands for over 3 years.
- Good knowledge of local market trends and consumer behavior, particularly younger generations, in Taiwan.
- Demonstrated ownership capabilities and an entrepreneurial mentality with a passion for challenging the status quo.
- Proven success in executing marketing budgets effectively and achieving desired outcomes.
- Proven track record in influencer partnership, earned media, and organic social initiatives on a limited budget.
- Excellent proficiency in both English and Chinese.
Culture & Benefits
- Opportunity to shape the future of tech culture in Asia.
- Work in a fast-paced, underdog environment, building something iconic from the ground up.
- Collaborate closely with global teams, using Taiwan as a testing ground for new ideas.
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