Revenue Marketing Program Manager (Latam)

TL;DR

Revenue Marketing Program Manager (Latam): Planning and executing regional and partner-driven demand generation programs across Latin America with an accent on generating qualified pipeline, accelerating deal velocity, and increasing brand visibility. Focus on localized, data-driven programs, campaign and funnel performance tracking, and cross-functional collaboration with sales and partner teams.

Location: Remote - Brazil

Company

hirify.global is seeking a Revenue Marketing Program Manager to own the planning and execution of regional and partner-driven demand generation programs across Latin America.

What you will do

• Own regional pipeline generation goals aligned to LATAM revenue targets.
• Plan and execute integrated field, channel, and digital campaigns including events, webinars, ABM, and email.
• Partner closely with Sales leadership and SDRs to prioritize campaigns and ensure strong lead handoff.
• Track and analyze campaign and funnel performance (MQLs, SALs, pipeline, ROI) and iterate based on insights.
• Manage local field events, sponsorships, executive programs, and partner activations.
• Collaborate cross-functionally with Product Marketing, Digital, Content, and Partner teams.

Requirements

• 5–8 years of experience in B2B demand generation or revenue marketing, ideally in SaaS or cybersecurity.
• Proven success owning and delivering regional pipeline targets.
• Deep understanding of full-funnel demand generation and performance measurement.
• Hands-on experience with Salesforce, Marketo (or similar), and ABM platforms.
• Strong data fluency with the ability to translate insights into action.
• Experience working cross-functionally with Sales and Channel partners.
• Fluent Brazilian Portuguese.

Nice to have

• Business-level Spanish.
• Experience in cybersecurity or adjacent technology markets.
• Familiarity with ROI modeling and performance dashboards.
• Experience launching partner co-marketing initiatives.
• Knowledge of LATAM market nuances and localization strategies.

Culture & Benefits

• hirify.global is an equal opportunity employer.
• Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.