TL;DR
Senior Campaign & Content Manager DACH (SaaS): Develop and implement marketing campaigns and content strategies for the DACH region, focusing on localizing global campaigns and creating region-specific content to drive ARR and pipeline growth. Focus on ABM strategies, data-driven optimization, and stakeholder communication.
Location: Hybrid - Based in the Berlin region with 2 days per week at the Berlin office and ability to travel within the DACH region, Amsterdam and London regularly.
Company
hirify.global helps modern, mid-size businesses transform the way they manage people.
What you will do
- Develop and implement the DACH campaign and content plan aligned to brand and pipeline objectives, including ABM motions.
- Localize global thematic campaigns for local market needs and create regionally relevant campaigns and content.
- Own end-to-end campaign execution across digital, events, partner, and content channels.
- Partner with Business Development and Sales leadership to design and run campaign follow-up plans, monitor conversion and optimize activities.
- Create and localize content across the buyer journey, collaborating with the global Product Marketing and content team.
- Measure, quantify and report on performance using leading and lagging indicators.
Requirements
- B2B SaaS marketing experience running integrated campaigns and content for DACH audiences.
- Experience with ABM strategies.
- Strong analytical skills and a data-driven approach.
- Excellent stakeholder management and communication skills.
- Able to manage multiple initiatives simultaneously.
- Full professional fluency in German (spoken and written) is required.
- Strong working proficiency in English is required.
Culture & Benefits
- Flexible hybrid working model.
- Work from home allowance.
- 2 Social Impact days per year for volunteering.
- Employee referral program.
- Temporary remote work from anywhere in the world for up to 2 months (after 6 months of employment).
- Fun company and team social events.
- Bob balance days - Enjoy a company-wide long weekend at the beginning of each quarter.
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