Field Marketing Specialist (SaaS)

TL;DR

Field Marketing Specialist (SaaS): Developing and executing comprehensive marketing plans for the DACH region with an accent on demand generation, pipeline growth, and regional brand awareness. Focus on managing multi-touch campaigns, organizing industry events, and collaborating with sales teams to accelerate business results.

Location: Must be based in Mannheim, Germany (Hybrid)

Company

hirify.global develops holistic SaaS solutions that ensure transparency, efficiency, and trust across global supply chains through their AI-powered platform.

What you will do

• Develop and execute a regional marketing strategy tailored to the DACH market.
• Launch multi-touch demand generation campaigns to attract and convert leads.
• Organize and manage in-person and virtual events including webinars and trade shows.
• Collaborate with sales and BDR teams to align marketing efforts with pipeline growth.
• Create localized marketing content such as case studies and thought leadership pieces.
• Analyze campaign performance and manage marketing budgets to optimize ROI.

Requirements

• Minimum 2 years of experience in B2B field marketing within the SaaS industry.
• Proven track record of planning and executing marketing events in German-speaking regions.
• Strong project management skills with the ability to handle multiple initiatives.
• English: Professional proficiency required.
• German: Professional proficiency required.

Culture & Benefits

• Work at a fast-growing unicorn company focused on sustainability.
• Flexible hybrid work environment.
• Sustainable mobility options for eco-friendly commuting.
• Regular team events and outings.
• Collaborative, purpose-driven culture with an emphasis on open communication.