TL;DR
Head Of Product & CRO: Driving global strategy to improve conversion along the full online customer journey with an accent on digital product management, UX, and conversion optimisation. Focus on leading cross-functional teams and delivering measurable business results.
Location: Berlin, Germany
Salary: A competitive salary package including a variable compensation scheme
Company
Sonova is committed to developing innovative solutions that improve hearing health and human connection.
What you will do
- Lead the end-to-end optimisation strategy for global lead-generation funnels.
- Drive continuous UX improvements through research, A/B testing, and iterative design.
- Oversee digital product development from concept to delivery, ensuring alignment with business goals and user needs.
- Manage and evolve our MarTech stack to enable efficient campaign execution and accurate measurement.
- Collaborate closely with Marketing, Engineering, and Country teams to deliver high-impact digital projects.
- Represent Product & Optimization to senior leadership, sharing insights, progress, and strategic recommendations.
Requirements
- 7+ years’ experience in digital product management and CRO, with at least 3 years in a leadership role.
- Strong understanding of online marketing, UX principles, conversion optimisation and MarTech ecosystems.
- Proven ability to lead cross-functional teams and deliver measurable business results.
- Skilled in CRM systems, A/B testing tools, CMS platforms, and landing-page optimization.
- Experience with lead-generation funnels; healthcare or hearing-care industry exposure is a plus.
- Analytical mindset, strong communication skills, and the ability to influence senior stakeholders.
Nice to have
- Experience with P&L ownership, revenue management, and Agile frameworks is an advantage
Culture & Benefits
- Flexible hybrid working model.
- 30 Days Paid Annual Leave.
- Pension Scheme with Employer Contribution.
- Subsidized BVG Ticket.
- Dedicated Learning and Development Budget.
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