Growth Marketing Manager (Playlist)

TL;DR

Growth Marketing Manager (Playlist): Owns the strategy, development, and execution of influencer campaigns that bring the brand to life across channels, countries, and communities with an accent on driving awareness, engagement, and acquisition. Focus on building relationships with talent agencies and social platforms to unlock new partnership opportunities and optimizing campaigns based on performance metrics.

Location: Must be based in the USA

Company

hirify.global offers thousands of fitness and wellness experiences worldwide, helping people lead active, balanced lifestyles.

What you will do

• Lead influencer strategy across brand, lifecycle, and paid campaigns to drive awareness, engagement, and acquisition.
• Source and manage creators from macro to micro who align with our brand values and diverse global audience.
• Build relationships with talent agencies, creators, and social platforms to unlock new partnership opportunities.
• Collaborate cross-functionally with social, paid media, PR, creative, and localization teams to amplify campaigns and measure success.
• Track performance metrics and use insights to optimize partnerships and inform future strategy.

Requirements

• 3–5 years of experience in influencer marketing, brand partnerships, or social media with a background in fitness, wellness, or tech as a bonus.
• A strong creative eye and sharp instinct for brand-aligned content that performs.
• Comfort managing creative, operational, and analytical aspects of influencer programs.
• Familiarity with influencer tools like Impact, CreatorIQ, Traackr, or similar platforms.
• A data-driven mindset with the ability to turn metrics into actionable insights.
• Excellent communication and project management skills with the ability to work independently with limited oversight.

Culture & Benefits

• Equal Opportunity Employer that values diversity.