Product Marketing Manager (Index & ETF)

TL;DR

Product Marketing Manager (Index & ETF): Leading global product marketing initiatives for Index and ETF investment strategies across multiple client segments with an accent on differentiated messaging, sales enablement, and regulatory compliance. Focus on managing stakeholder relationships, supporting fund launches, and integrating product content into broader marketing campaigns.

Location: London, UK (onsite)

Company

hirify.global is a leading UK financial services group and major global investor, specializing in asset management, pension risk transfer, and life insurance.

What you will do

• Lead global product marketing for Index and ETF capabilities across institutional, wholesale, and B2B2C channels
• Develop differentiated messaging and positioning for a broad range of investment strategies
• Create and maintain high-quality marketing and sales enablement materials
• Collaborate with channel marketing teams to integrate product content into broader campaigns
• Support new fund launches and ongoing strategy promotion with compelling content
• Manage stakeholder relationships across investment, distribution, product, and compliance teams

Requirements

• Location: Must be based in or able to work onsite in London, UK
• Proven experience in product marketing within asset management, ideally with Index and/or ETF exposure
• Strong communication skills and ability to craft engaging, technical content
• Knowledge of regulatory frameworks and advertising standards in financial services
• Degree-level education and/or industry accreditation (e.g. IMC, CFA) preferred
• Ability to work in a fast-paced, matrixed environment with senior stakeholders

Nice to have

• Intellectual curiosity and creativity in developing marketing strategies and materials

Culture & Benefits

• Annual performance-related bonus plan and valuable share schemes
• Generous pension contribution and life assurance
• Healthcare plan for permanent employees
• At least 25 days holiday plus public holidays, with option to buy/sell holiday
• Competitive family leave and electric car scheme via salary sacrifice
• Modern office spaces designed for collaboration and wellbeing