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Digital & Web Specialist
Описание вакансии
Текст:
TL;DR
Digital & Web Specialist (Marketing): Enhancing and managing digital channels and web presence for small and medium-sized business customers with an accent on CMS management, SEO, GEO, and analytics. Focus on optimizing digital content, driving client engagement, and supporting digital projects with a KPI-driven marketing communication approach.
Location: Hybrid in Warsaw, Poland
Company
is a global leader in payments technology, powering commerce worldwide and committed to accelerating careers in a diverse and innovative environment.
What you will do
- Co-own and manage the web ecosystem and digital customer journey using AEM CMS.
- Support SEO and GEO initiatives with white hat and AI SEO knowledge.
- Manage website analytics and performance using Adobe Analytics and optimize via A/B testing.
- Continuously optimize digital content and user flows to increase leads and engagement.
- Act as SPOC for digital matters and support digital projects, ensuring quality delivery.
- Manage the Digital Mailbox and coordinate with marketing and product teams.
Requirements
- Completed education in Online/Digital Marketing or related fields.
- Minimum three years of experience in web-focused roles with CMS tools like AEM, Drupal, or Wordpress.
- Experience with Google Analytics, Adobe Analytics, or similar analytics tools.
- Intermediate knowledge of SEO and GEO (white hat level) and understanding of responsive web design.
- Fluent in English and Polish languages.
- Experience co-leading smaller technical projects and strong organizational skills.
Nice to have
- Affinity for web technologies and trends.
- Proactive and collaborative team player mindset.
Culture & Benefits
- Private medical and life insurance.
- Holiday allowance and annual bonus.
- Referral program and meal/public transportation allowances.
- Access to MyBenefit platform.
- Empowering culture with extensive training opportunities.