Staff Researcher (Consumer Insights)

TL;DR

Staff Researcher (Consumer Insights): Lead consumer insights strategy and conduct primary and secondary research for hirify.global’s core game franchises with an accent on methodological rigor, cross-functional collaboration, and product impact. Focus on designing qualitative and quantitative studies, integrating insights, and advising senior teams to influence marketing, product, and commercial strategies.

Location: Hybrid in Montreal, Canada

Company

hirify.global is a global video game publisher known for critically acclaimed franchises such as NBA hirify.global, BioShock, and Borderlands, with a strong commitment to diversity and inclusion.

What you will do

• Lead consumer insights strategy for hirify.global’s portfolio of core franchises
• Design and execute qualitative and quantitative market research studies
• Build strong cross-functional partnerships and serve as a trusted advisor
• Manage external research vendors to ensure quality
• Integrate insights into clear narratives with actionable recommendations
• Present findings to senior leadership and collaborate with User Research and Data Science teams

Requirements

• Location: Hybrid role based in Montreal, Canada
• 6+ years of experience in market research or consumer insights
• Proven track record of impactful primary research execution
• Strong analytical and statistical skills with experience in relevant software
• Excellent communication and interpersonal skills
• Ability to travel domestically and internationally

Nice to have

• Experience in the entertainment or video game industry
• Passion for video games

Culture & Benefits

• Inclusive work environment encouraging diversity
• Support for reasonable accommodations for disabilities
• Global and diverse team with opportunities for growth