Field & Event Marketing Manager (SaaS Cybersecurity)

TL;DR

Field & Event Marketing Manager (SaaS Cybersecurity): Planning and executing trade shows, regional events, and partner programs with an accent on maximizing brand presence and driving pipeline growth. Focus on strategic event prioritization, budget management, and effective lead qualification processes.

Location: Remote, USA. Travel required for key industry events and internal meetings (estimated 25-35%).

Company

hirify.global is a product company leading the SaaS cybersecurity and AI revolution, providing a platform for SaaS security posture management (SSPM).

What you will do

• Serve as the primary liaison for the Sales and Partner teams, capturing event and enablement needs.
• Triage all event requests based on strategic priority, sales capacity, and budget constraints.
• Manage and track the entire Field Marketing budget, providing regular reconciliation, forecasting, and reporting.
• Own the logistics, timelines, and deliverables for all assigned events.
• Develop creative ideas for pre-event promotion, giveaways, and engaging in-booth activities.
• Manage event lead capture, import, processing, and work with reps for rapid lead qualification.

Requirements

• 4+ years of proven experience in Field Marketing or Events Management within B2B SaaS or Cybersecurity.
• Demonstrated ability to manage complex event logistics and budgets, with experience prioritizing investments for ROI.
• Detail orientation and ability to project manage many streams of work.
• Expertise in working directly with Sales and Channel Partner teams to align goals.
• Familiarity with CRM (Salesforce) and Marketing Automation (HubSpot) platforms.
• Strong organizational and logistical planning skills.
• Willingness to travel to marquee cybersecurity events and regional sales meetings as required (estimated 25-35%).