Digital Tracking & Tagging Manager

TL;DR

Digital Tracking & Tagging Manager: Managing and optimizing tracking and tagging systems for web and e-commerce platforms with an accent on cookie policy integration, data layer management, and compliance with GDPR. Focus on creating reliable, measurable online interactions and supporting data-driven decision-making in a hybrid work environment.

Location: Hybrid, Warsaw, Poland

Company

International team developing web and e-commerce solutions for a leading leasing and fleet-management company.

What you will do

• Integrate cookie policies across company websites
• Manage website containers and create tags, variables, and triggers in Google Tag Manager
• Integrate PIWIK Pro accounts and prepare reports
• Manage and expand data layers, identifying opportunities for improvement
• Manage access rights to tracking, reporting, and cookie-management tools

Requirements

• Minimum 5 years of experience in tracking/tagging, preferably in managerial or senior expert role
• Expert knowledge of Google Tag Manager (GTM)
• Strong understanding of cookie and consent management, GDPR-compliant
• Knowledge of PIWIK Pro, GA4, or similar analytics tools
• Basic understanding of JavaScript, HTML/CSS, and data layers
• Very good command of English and fluent Polish required
• Availability to work from the office 2 days per week in Warsaw
• Residing in Poland required