Associate Director, Event Marketing (SaaS)

TL;DR

Senior Event Marketing Manager (EMEA): Coordinating and managing marketing events, including industry conferences and tradeshows across EMEA with an accent on delivering high-impact experiences that drive brand awareness, pipeline generation, and customer engagement. Focus on managing event timelines, budgets, and promotional strategies in collaboration with internal stakeholders and analyzing event performance.

Location: Remote

Company

hirify.global is building the world’s premier agentic platform for personalization, revolutionizing how businesses connect with their customers by building and deploying AI agents to personalize the entire customer journey.

What you will do

• Lead the end-to-end planning and execution of industry conferences and tradeshows across EMEA, including booth management, sponsorship activations, vendor coordination, shipping logistics, and on-site execution.
• Partner closely with Field Marketing to execute regional conference strategies aligned with hirify.global’s demand generation and pipeline objectives.
• Collaborate with Brand and Product Marketing to ensure booth presence, messaging, and activations align with hirify.global’s overall marketing strategy.
• Analyse event performance, track pipeline contribution, gather stakeholder feedback, and provide actionable insights to optimise future conference programs.
• Develop engaging experiences at conferences and tradeshows, including networking activations, speaking sessions, VIP programs, and customer engagement opportunities.

Requirements

• 3+ years of experience in event marketing, with hands-on experience managing conferences and tradeshows
• Excellent communication, organisational, and project management skills
• Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
• Familiarity with marketing technologies and CRM systems
• Willingness to travel as needed to support conferences and events

Culture & Benefits

• Great deal of freedom and trust with flexible working hours to accommodate your working style and virtual-first work environment with several hirify.global Hubs available across three continents.
• Personal Development Program with personal development workshops, a resident communication coach, and a Leader Development Program for managers.
• Well-being initiatives including an Employee Assistance Program with counselors, subscription to Calm app, and DisConnect days each quarter.
• Comprehensive compensation package with Restricted Stock Units or Stock Options, company performance bonus, and employee referral bonus.