обновлено 8 дней назад
Senior B2B Marketer (Network Visibility & Cybersecurity)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior B2B Marketer (Network Visibility & Cybersecurity): Develop and execute integrated marketing campaigns and content for network monitoring and cybersecurity solutions with an accent on technical storytelling and brand awareness. Focus on planning events, creating targeted messaging, and driving lead generation through digital channels.
Location: On-site at High Tech Campus 84 in Eindhoven, Netherlands, with remote applications welcomed from across the globe.
Company
is a European manufacturer of network observability, monitoring, traffic capture, and network analysis solutions serving more than 1,100 clients across over 70 countries.
What you will do
- Plan and run integrated campaigns across websites, email, paid search, social media, webinars, and events.
- Develop positioning and messaging for solutions and launches, coordinating solution pages, whitepapers, blogs, case studies, videos, and sales enablement content.
- Prepare and promote industry shows such as INCYBER, it-sa, and Cisco Live, including pre-event, during-event, and post-event campaigns.
- Translate complex network monitoring and cybersecurity concepts into clear technical storytelling and thought leadership.
- Research market trends and opportunities, monitor campaign effectiveness, and adjust marketing strategies.
Requirements
- 5–8+ years of B2B marketing experience, including 3+ years in network monitoring or cybersecurity.
- Portfolio demonstrating technical storytelling related to SPAN versus TAP, packet brokers, time-stamping, DPI, metadata, threat detection, and performance.
- Strong command of SEO, SEA, email automation, web conversion, digital marketing channels, and inbound marketing.
- Experience with HubSpot is a plus.
Culture & Benefits
- Internationally oriented, fast-growing, high-tech work environment.
- Salary growth linked to company growth and individual accomplishments.
- Holiday package including a day off on your birthday.
- Additional holidays based on length of employment.
- Year-end bonus and health insurance discount.
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