Senior Product Marketing Manager (B2B SaaS)

TL;DR

Senior Product Marketing Manager (AI): Driving strategy for new business units by identifying market opportunities and developing comprehensive business plans with an accent on defining core value propositions, audience personas, and compelling messaging. Focus on leading go-to-market strategies, executing product launches, and collaborating with cross-functional teams to deliver measurable results.

Location: hirify.global (Anywhere)

Salary: $57,350–$145,200 USD

Company

hirify.global is a company building an HR platform to enable compliant global employment and manage international teams, integrating AI capabilities into all roles.

What you will do

• Identify high-growth market opportunities and define comprehensive business plans.
• Map hirify.global’s competitive landscape and establish clear differentiators.
• Architect the complete product story, including value propositions, audience personas, and compelling messaging.
• Lead go-to-market strategies and execute successful product launches for new product lines.
• Collaborate closely with product, engineering, sales, operations, and finance teams.
• Utilize a data-driven approach for decision-making and continuous strategy refinement.

Requirements

• Several years of experience in product marketing, product management, or strategy consulting, ideally within B2B SaaS in the Finance, HR, or IT industry.
• Proven experience leading go-to-market strategies and product launches.
• Executive-level presentation skills and the ability to simplify complex ideas.
• Excellent data-driven decision-making and business intelligence capabilities.
• English: Fluency required.
• Possess a founder mindset, identifying gaps and setting up businesses for scale.

Nice to have

• Experience working hirify.globally or leading virtual teams.
• Additional languages are a plus.

Culture & Benefits

• Fully hirify.global "work from anywhere" culture with flexible paid time off and flexible working hours based on async principles.
• Offers 16 weeks of paid parental leave and mental health support services.
• Provides stock options, a learning budget, a home office budget, and IT equipment.
• Emphasizes life-work balance, encouraging individuals to prioritize personal and family needs.
• Committed to diversity, inclusion, and belonging, with Employee Resource Groups (ERGs) and accommodation options.
• Compensation philosophy ensures fair, unbiased pay and equity, aiming to pay above in-location rates globally.

Hiring process

• Asynchronous profile review.
• Interviews with a recruiter, Director of Product Marketing, GM HR Management, and VP Brand & Communication.
• Bar Raiser Interview.