User Acquisition Specialist (Marketing)

TL;DR

User Acquisition Specialist (Marketing): Managing and optimizing paid acquisition campaigns across mobile platforms with an accent on data-driven targeting and budget efficiency. Focus on scaling paid campaigns, conducting rigorous A/B testing, and analyzing key performance metrics to accelerate user growth for a global creative platform.

Location: Remote within the US, with the option to work from the office.

Company

hirify.global is a global creative platform empowering over 1 billion creators to design, edit, and share content.

What you will do

• Launch and optimize paid UA campaigns across Meta, TikTok, Snapchat, Google Ads, and Apple Search Ads.
• Analyze campaign performance to drive ROI, subscriber acquisition, and growth.
• Design and execute testing strategies for creatives and targeting tactics.
• Collaborate with the Head of Acquisition to manage budget allocation and pacing.
• Partner with creative teams to develop and iterate on high-performing ad concepts.

Requirements

• 5+ years of experience in performance marketing within a mobile-first or subscription business.
• Track record of scaling paid campaigns with over $1M in monthly budget responsibility.
• Expertise in UA metrics like CTR, CR, CPI, ROAS, and LTV.
• Strong technical proficiency in Google Ads, Apple Search Ads, TikTok, and Facebook Ads.
• Must be authorized to work in the US (E-Verify employer).
• Analytical mindset with demonstrated problem-solving abilities.

Nice to have

• Background in data analytics or engineering.
• Experience with attribution and tracking methodologies such as AppsFlyer.

Culture & Benefits

• Flexible remote work environment with office access options.
• Opportunity to work on a platform used by millions of creators daily.
• Direct impact on company growth through data-backed marketing experiments.
• Inclusive and diverse work environment.