Context Planner (Advertising)

Location: Brooklyn, NY; hybrid schedule with four days in the office and one day remote

Salary: $70,000–$83,000 annually for NY/CA; the range may vary for other locations.

Company

hirify.global combines Translation, a creative solutions company, with a software and services platform for independent creators to connect brands and artists through culture, technology, and storytelling.

What you will do

• Contribute to communications plans, campaign rollouts, creative ecosystems, and customer journeys.
• Identify social influencers, provide sample post guidance, and recommend platform best practices.
• Research culturally relevant moments and build bespoke activation calendars.
• Develop media partner recommendations, unique integrations, and creative extension tactics.
• Create research documents covering brand activity, category trends, consumer insights, and whitespace opportunities.
• Prepare risk assessments, deconstruct leading campaigns, and contribute thought leadership through the weekly Flash Forecast newsletter.

Requirements

• Excellent time management, organization, prioritization, accuracy, and quality control.
• Ability to work under tight deadlines, handle pressure, and adapt quickly to changing needs and expectations.
• Strong understanding of cultural patterns, audience subcultures, pop culture, brand trends, and emerging media opportunities.
• Confidence packaging and presenting work for internal and external audiences.
• Passion for research and data-driven insights that support creative work.
• Digital proficiency with Google Suite and Keynote; Mac proficiency preferred.

Nice to have

• 3–5 years of experience in a strategic role in an agency or brand environment.
• Four-year degree in Marketing, Advertising, or Business.

Culture & Benefits

• Entrepreneurial agency environment focused on resourcefulness, tenacity, creativity, and intelligence.
• Hybrid work arrangement with four office days and one remote day.
• Compensation may include bonus, stock options, and a 401(k) match.
• Salary decisions consider qualifications, experience, skill set, internal equity, and hiring location.