New Media & Social Lead (AI)

Location: USA - Remote

Salary: $175K–$200K, plus equity and bonus.

Company

Deepgram builds voice AI systems, speech models, and real-time infrastructure for conversational applications through cloud APIs, self-hosted, and on-premises deployments.

What you will do

• Build Deepgram’s social and new media strategy, channel goals, measurement framework, content calendar, and publishing and reporting system.
• Lead the company’s presence across LinkedIn, X, Instagram, YouTube, Substack, and emerging channels using platform-native formats and voices.
• Develop employee advocacy and executive social programs, partnering with product marketing, communications, DevRel, creative teams, and leadership.
• Lead short-form video, demos, explainers, live moments, collaborations, launches, events, podcasts, and AI-native content experiments.
• Build an always-on creator program across developer, AI, and technology communities and amplify hackathons and community work.
• Apply the new brand identity, monitor cultural moments, and use AI tools for listening, research, drafting, clipping, and reporting.

Requirements

• 7+ years in social, content, and new media, including strategy leadership for a brand people follow; technology, developer tools, AI, or consumer internet experience is preferred.
• Evidence of building a program, channel, or creator network from little or nothing, with measurable results.
• Fluency across social platforms, including Substack and the newsletter ecosystem, with a perspective on emerging channels.
• Strong video instincts and the ability to brief, direct, and edit short-form content.
• Established creator relationships and the ability to identify emerging talent.
• Credibility with developers and understanding of technical audience expectations.
• Brand-first thinking, data fluency, and the ability to set direction, make decisions, and ship independently.

Nice to have

• A personal audience through a newsletter, channel, podcast, or community.
• Experience in developer marketing, DevRel, or AI.
• Hands-on video editing or production skills.
• Experience with creator contracting, usage rights, and disclosure requirements.
• Experience at a high-growth company during a rebrand.

Culture & Benefits

• Full-time remote role based in the USA.
• AI-first working environment: team members are expected to actively use, experiment with, and build AI tools into their workflows.
• Fast-changing environment requiring continuous experimentation, adaptation, and learning.
• Compensation includes equity and bonus in addition to salary.

Hiring process

• Legitimate recruiting communication comes only from an @_deepgram.com email address.
• Potential impersonation messages should be forwarded to careers@deepgram.com.