Senior Analyst, Paid Search (AI/Fintech)

Location: Chicago, IL; hybrid schedule with in-office work Tuesday through Thursday and remote flexibility on Mondays and Fridays

Annual salary: $60,000–$85,000, with potential bonus and restricted stock units.

Company

hirify.global is a financial technology company providing online financial services through its AI and machine learning-powered Colossus platform for non-prime consumers, businesses, and traditional banks.

What you will do

• Own daily campaign optimization in Google Ads and Microsoft Ads, including bids, budgets, keywords, negatives, ad copy, and audiences within established guardrails.
• Build and launch campaigns, update keywords and ad copy, monitor pacing and query quality, and escalate performance deterioration with supporting data and hypotheses.
• Design, launch, monitor, and document tests across ad copy, keyword structure, and bidding.
• Build and maintain SEM reporting and dashboards for twice-monthly CMO and leadership reviews.
• Validate conversion and value signals used by Google’s value-based bidding model and flag data issues to Marketing Analytics and Data Science.
• Support SEO and AI search visibility work, track SEO agency deliverables, and route ad copy and claims through Legal and Compliance review.

Requirements

• 4+ years of paid search experience with a record of owning campaign optimization and driving measurable results.
• Hands-on fluency in Google Ads and Microsoft Ads.
• Strong analytical skills, including Excel or Sheets and BI tools; experience with GA4 or Adobe Analytics.
• Understanding of conversion tracking, value-based bidding, and how conversion signals affect bid algorithms.
• Understanding of the company’s products, target market, and competitors.
• Clear written communication and the ability to turn data pulls into concise takeaways.
• Curiosity about SEO and AI search visibility, a bias for action, high accuracy standards, and the ability to catch errors before others do.
• Ability to understand and demonstrate Enova’s values.

Nice to have

• Experience with a search management platform such as Search Ads 360 or Marin.
• SQL experience.

Culture & Benefits

• Hybrid work with required office attendance Tuesday through Thursday and remote flexibility Monday and Friday.
• Health, dental, vision, and mental health benefits; PTO and paid holidays.
• 401(k) matching with a Roth option for U.S.-based employees.
• Paid parental leave, eligible-role sabbatical and summer-hours programs, employee recognition, charitable matching, and a paid volunteer day.
• Inclusive employee resource groups and a values-driven environment focused on listening to customers, challenging assumptions, thinking big, and setting high expectations.