Brand & PR Manager (Hospitality)

Location: The Hoxton Poblenou, Barcelona, Spain; onsite hospitality role

Company

The Hoxton is an international open-house hotel brand focused on neighbourhood-based hospitality, public spaces, restaurants, bars, events, and culturally connected guest experiences.

What you will do

• Lead brand communications, local PR, partnerships, activations, and the opening strategy for a new restaurant concept.
• Develop restaurant and bar marketing, social media, email, editorial, offers, and packages to drive bookings, covers, and commercial targets.
• Build relationships with media, influencers, Hox Friends, local professionals, opinion leaders, and partners across F&B, art, design, fashion, music, tech, and wellness.
• Create lobby culture, programming, events, and partnerships for La Cava and other hotel spaces.
• Own the guest journey across the hotel, F&B, and The Apartment, ensuring every touchpoint reflects the brand.
• Manage local marketing and graphic design budgets and prepare briefs for central Ennismore teams.

Requirements

• Experienced brand and PR manager with strong PR experience and media contacts.
• Fluent Spanish and English required.
• Strong working knowledge of F&B marketing and collaboration with F&B operations teams and external partners.
• Experience and connections in Barcelona’s foodie scene, with the ability to build awareness and reputation for a destination restaurant.
• Track record of building F&B concepts, developing lifestyle brands, and delivering business results in the Spanish market.
• Experience across the marketing mix, including copywriting, local social media, email databases, partnerships, events, and tactical marketing.
• Ability to work independently while collaborating with central graphic design, digital marketing, and communications teams through a detailed briefing process.
• Proactive, creative, strategic, communicative, conceptual, and comfortable making bold choices.

Culture & Benefits

• Creative, collaborative, sociable environment with an emphasis on practical execution and trying new approaches.
• Discretionary bonus eligibility and opportunities to lead the brand function for a growing hospitality concept.
• Free first-night stay and meal for two, meals during shifts, and discounts across the Ennismore family.
• Mental health support, including a confidential hotline and mental health first aiders.
• Opportunities for progression and mobility across a global family of brands.
• Volunteer time, diversity and inclusion events, and regular team gatherings.