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Зона ответственности хорошо описана: digital-маркетинг и поддержка продаж, практическое применение AI и измеримые задачи. При этом специалисту предстоит вести много разных каналов и задач.
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Крупные события
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Digital Marketing & Communications Specialist (AI): Managing TMS's digital presence across websites, social media, email, case studies, proposals, and sales materials with an accent on content production, conversion improvement, and marketing analytics. Focus on coordinating multi-channel campaigns, building sales enablement assets, improving lead-generation workflows, and using AI tools to make marketing operations more efficient.
Location: hirify.global HQ in Frederick, MD, US; open to remote work.
Company
hirify.global provides ground transportation management, logistics, mobility, and venue solutions for complex global events, with more than 30 years of industry experience and over 1,450 events and contracts supported.
What you will do
Coordinate hirify.global's digital presence across the website, social media, email, case studies, proposals, and sales materials.
Develop and update sales enablement materials, including proposals, pitch decks, one-pagers, prospect-specific landing pages, and case studies.
Maintain website content, coordinate updates, monitor analytics, improve conversion paths, and keep inquiry forms and lead routing accurate.
Plan and publish weekly social content, with LinkedIn as the lead channel, and create branded graphics and short event videos.
Build, test, and send email campaigns; manage lists, segments, templates, and scheduling.
Improve marketing workflows and reporting, maintain analytics and CRM-connected tools, test new channels, and report marketing contribution to the sales pipeline.
Requirements
Bachelor's degree in marketing, communications, business, or a related field; equivalent real-life experience or a combination of education and similar experience may be considered.
At least two years of hands-on digital marketing, ecommerce, or communications experience; internships, freelance work, and running a business count.
Hands-on experience updating a website in a CMS such as WordPress, Shopify, or similar, with familiarity with A/B testing, heat maps, or conversion analysis.
Working knowledge of web and email analytics, such as Google Analytics or Microsoft Clarity, and experience with an email platform such as Mailchimp, Klaviyo, or similar.
Comfort using AI tools to draft, organize, repurpose, or improve content.
Strong writing, editing, and proofreading skills; experience managing social media content and using performance data to improve posts.
Comfort with Canva or Adobe and basic photo and video editing; proficiency with Microsoft Office Suite, especially Excel, Word, PowerPoint, and Teams.
Ability to self-manage work, prioritize multiple projects, meet goals and deadlines, and operate effectively in a fast-paced environment.
Nice to have
Experience building a business, brand, channel, or side project.
Published writing, repeatable AI workflows, or simple automation experience.
Experience in B2B, events, travel, or transportation marketing, or with CRM-connected lead forms.
Culture & Benefits
Full-time employment supporting major events, transportation programs, and sales operations.
Work closely with Business Development, Sales Operations, and the sales team.
Work may be performed remotely or from hirify.global headquarters in Frederick, Maryland.
hirify.global is an equal opportunity employer committed to diversity and an inclusive workplace.
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