Marketing Manager (AI)

Location: Calgary area preferred, Canada; hybrid/remote work with regular travel to dealerships and industry events

Salary: CAD 75,000–90,000 per year

Company

Brilliant Harvest develops AI solutions for agriculture and heavy-equipment dealerships, helping dealers promote branded assistants and drive customer adoption.

What you will do

• Own website content, redesign support, SEO, analytics, conversion optimization, organic search, paid search, and social media across LinkedIn and YouTube.
• Create presentations, one-sheets, customer success stories, case studies, testimonials, photo and video content, and other sales and customer marketing materials.
• Write and pitch thought leadership articles, press releases, podcast content, newsletters, and trade-media communications.
• Build dealer co-marketing kits and partner with Customer Success to support adoption at Brilliant-powered dealerships.
• Manage lead engagement campaigns and HubSpot administration with the Sales team, using Claude and HubSpot to generate and nurture leads.
• Organize dealership thought leadership, AI training, customer, and industry events, including attendee follow-up and sales enablement.

Requirements

• 5+ years of experience in marketing, communications, or a similar role, preferably in B2B or SaaS equipment dealerships.
• Expert-level knowledge of HubSpot, Brevo, and Canva.
• Proven ability to create high-quality written and visual content across multiple mediums.
• Daily practical use of AI tools and the ability to explain AI products accurately in plain language without overstating their capabilities.
• Comfort traveling to dealerships, industry events, and customer content shoots.
• Ability to manage detailed event logistics and content production while maintaining a strategic industry perspective.
• Ability to connect open rates, lead conversions, website traffic, and other engagement metrics to business value and revenue opportunities.
• Adaptability and a startup mindset suited to ambiguity and rapid change.

Culture & Benefits

• Work in a collaborative culture that prioritizes progress over perfection and rewards high-impact innovation.
• Help transform the agriculture and heavy-equipment industry through AI.
• Competitive compensation with ESOP participation.
• Benefits and a health spending account.
• Regular travel to dealerships, customer events, industry events, and content shoots is part of the role.