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6 дней назад

Senior Performance Marketing Manager (Ecommerce)

90 000 - 110 000$
Формат работы
remote (только USA)/hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior Performance Marketing Manager (Ecommerce): Leading paid search, paid social, and Amazon advertising with an accent on campaign optimization, product-feed accuracy, forecasting, and profitability. Focus on reconciling platform and ecommerce data, building budget and revenue projections, executing holiday campaigns, and solving complex feed and performance issues.

Location: Remote within the United States; employees residing within a 60-mile radius of Valhalla, NY must work onsite two days per week, Tuesdays and Thursdays.

Salary: USD 90,000–110,000 per year

Company

hirify.global Companies is a family-owned wine-lifestyle company operating commerce, media, events, and travel businesses.

What you will do

  • Lead strategy, execution, optimization, forecasting, and budget management for paid search, paid social, and Amazon campaigns.
  • Manage product feeds, segmentation, pricing, availability, attributes, catalog accuracy, disapprovals, and data discrepancies.
  • Reconcile advertising-platform reporting with ecommerce data and turn performance analysis into actionable recommendations.
  • Build spend, revenue, and profitability forecasts; maintain pacing and control approved budgets.
  • Plan, launch, monitor, and optimize Black Friday, Cyber Monday, and other promotional campaigns.
  • Collaborate with creative, merchandising, ecommerce, technology, and finance on testing, inventory, landing pages, tracking, and promotions.

Requirements

  • 6+ years of performance marketing experience, including recent hands-on ecommerce ownership and significant media-budget management through at least two holiday or Cyber Week cycles.
  • Advanced Google Ads and Microsoft Advertising/Bing expertise across branded and non-branded search, Shopping/PLA, Performance Max, YouTube, Demand Gen, and Dynamic Search Ads.
  • Hands-on paid-social campaign management across Meta, LinkedIn, Pinterest, and TikTok, including audience strategy, creative testing, retargeting, and performance measurement.
  • Amazon advertising and Seller Central experience, including listing health, inventory, advertising efficiency, and marketplace profitability.
  • Ability to troubleshoot product feeds, build spreadsheet models and projections, and evaluate ROAS, CAC, CPO, CVR, AOV, ACOS, and contribution margin.
  • Experience with Magento/Adobe Commerce, NetSuite, monday.com, Linear, Google Workspace, Looker, GA4, Google Tag Manager, and Merchant Center.
  • Strong attention to detail, proactive issue escalation, independent execution, and the ability to clearly explain recommendations.

Nice to have

  • Experience with Reddit and ChatGPT advertising, SQL, advanced feed-management platforms, incremental testing, and high-consideration ecommerce products.

Culture & Benefits

  • Remote work with a flexible schedule; mandatory Tuesday and Thursday office attendance applies within the specified Valhalla radius.
  • Unlimited PTO, medical, dental and vision coverage, 401(k) match, and FSA.
  • Pet discount plans and employee discounts.
  • Culture focused on joy, empathy, transparency, passion, innovation, collaboration, and inclusion.
  • Equal opportunity employment with fair hiring practices.

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