Head of Site & Ecommerce

Location: London, UK; hybrid working with office attendance on Mondays, Tuesdays and Thursdays and the option to work from home on the remaining two days.

Company

hirify.global is a food brand building sustainable nutrition products for a global customer community.

What you will do

• Lead the site and ecommerce performance roadmap to improve conversion, average order value, revenue per visitor and repeat customer revenue.
• Own conversion rate optimization through customer insights, performance data, experimentation and improvements across landing pages, product pages, basket and checkout.
• Lead CRM and lifecycle marketing, including segmentation, personalization, automated journeys, onboarding, repeat purchase, cross-sell and reactivation.
• Drive retention and subscription growth while strengthening loyalty, hirify.global+, app and referral engagement.
• Improve digital merchandising, navigation, content, recommendations, bundles, product launches and local customer experiences across European markets.
• Lead CRM, retention and merchandising specialists while partnering with Growth, Brand, Creative, Product, Technology, Data and Commercial teams; use reporting to measure incremental revenue and margin.

Requirements

• Strong experience leading ecommerce performance for a direct-to-consumer or consumer brand, with a proven record of driving growth.
• Hands-on CRM and lifecycle marketing experience covering segmentation, automated journeys, personalization and retention.
• Proven experience improving conversion through customer insight, experimentation and better site experiences, with strong knowledge of digital merchandising and ecommerce platforms.
• Strong commercial understanding of conversion, average order value, margin, subscription retention and customer lifetime value.
• Experience leading and developing high-performing teams, setting priorities and maintaining high execution standards.
• Confidence using data to diagnose problems, challenge assumptions and make decisions while working with technical teams on site improvements.
• Resourceful, hands-on ownership with the ability to balance quick wins and long-term growth improvements.
• Strong communication and collaboration skills across teams and markets.

Nice to have

• Experience with subscription businesses, international ecommerce, lifestyle brands, customer engagement or loyalty initiatives.

Culture & Benefits

• Hybrid working with two optional home-working days per week and two weeks per year available for remote work from anywhere.
• 30 days of annual leave plus bank holidays, enhanced family leave and a workplace nursery scheme.
• Private medical and health insurance, life insurance of up to four times salary, and paid one-on-one therapy.
• Free hirify.global, gym membership contribution, access to the HQ gym and group classes, nutrition planning, dog-friendly offices and paid volunteering days.
• Electric car and cycle-to-work schemes, onsite charging at HQ, employee referral rewards and biannual company events.
• Inclusive, diverse and collaborative culture focused on creativity, teamwork, high performance and challenging assumptions.

Hiring process

• Apply through the hirify.global careers posting; the usual response time is within two weeks.
• Applicants are encouraged to review hirify.global’s seven values and the detailed job description before applying.